Tagsuresh sambandam

If you are a B2B Product startup, here is how you can leverage #PNCamp3 #Hyderabad

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iSPIRT brings #PNCamp3 to Hyderabad for the first time. There are clearly established trends that successful SaaS startups have started to emerge from India on the global front – with products that are world class and leaders in their categories. These are very early stages of a transition from a IT services world to a SaaS software economy. #PNCamp for the first time in Hyderabad is a...

Behind the scenes of $2 billion Indian startup movie #PNgrowth

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Last month, for the first time, I witnessed something really special. Even for someone like me, whose very job and calling is to evangelise this nascent software ecosystem of ours, this was something extraordinary. I’ve been doing this a while, and what happened last month was one of the best feelings I’ve had in this journey. This is what happened: Some of the leading B2B enterprise startups in...

Here seasoned founders make bulbs flash in the heads of newbies

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“Are you an accounting company or a finance company?” The question was addressed to Baskar Ganapathy, co-founder and product head of Numberz. It’s an early stage fintech startup with a software product to help small businesses manage their invoices and cash flow. What makes it different is an add-on feature that lets businesses get a credit line and working capital loans. Baskar explained that...

#SaaSx3 has made a huge difference for Syscon.

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Step-by-step secrets of deciphering the digital world. We are an ERP product company. Our ERP solution, Syscon Cronus is targeted for manufacturing industries. We have all along for the last 20 years were been following traditional marketing route, out-bound. Though being an IT company, may be due to my manufacturing background and our Customers are from the same segment, we never put our stake...

How we incorporated Deducely, Inc in the USA using Stripe Atlas

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In our first blogpost, I’d like to talk about how we incorporated in US from outside the USA. This is a version 3.0 post that is inspired from V 1.0 by my former boss Girish Mathrubootham and V 2.0 by Suresh Sambandam, CEO of KiSSFLOW. This article can not be considered Legal advise, please consult a lawyer and/or accountant before incorporating. The US has one of the most mature banking and...

Setting up Inside Sales to sell SaaS into US – Learning's from iSPIRT #PlaybookRT

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Inside Sales was presented as one of the strategic levers for SAAS companies selling to the US market at a recent Google Accel event. no wonder when iSPIRT arranged for a round table on this topic there was a buzzing interest. If you are not familiar with the round tables of iSPIRT check them out here. (Highly recommended) Suresh of kissflow.com who has been successful in cracking the US market...

Learnings from "Running Inside Sales for US, from India" – iSPIRT Playbook Roundtable

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It is an exciting phase for the Indian SaaS eco-system. There are a lot of companies from India trying to build products for the global market. Some of them have been able to scale to tens of thousands of customers and millions of dollars in revenue. Many others are just getting started or want to step up their game. In both cases, there are trying to figure things out, sort of solving a jigsaw...

A 3-Stage Power Booster for Your SaaS Rocket

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When a capsule is launched into space, the initial rocket gets it off the ground. However, that rocket can only get it so high. Eventually it runs out of fuel and the structure needs to drop off. At that time, a second rocket booster ignites and continues to propel the capsule into space. In the world of startups, getting your company into orbit usually takes a few power boosters to get there...

It Was a “SaaS”y Day at Chennai: Chapter 1#SaaSx3

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The April sun wasn’t evident at the beach side locale, near the historic town of Mamallapuram, which hold relics of exceptional beauty on its rocks sculpted under the patronage of the Pallava kings. Had it been the early part of last century, in all probability, we could have reached this place in passenger boats sailing through the Buckingham Canal, now condemned to history. It was using this...

Product Market Fit – Pre Event playbook by @Avlesh @WebEngage & Arvind Kumar, @attunetech

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The morning of the SaaSx2 event saw a great pre-event playbook at the Attune Tech’s Office. Avlesh from WebEngage, Arvind from Attune Tech. and Suresh from KiSSFLOW came together to host the session and anchor the round table. With a casual round of introductions, Suresh kickstarted the entire roundtable discussion with a question: Who is your ideal user? Identifying the ideal user for your...