CategoryProduct Manager

Product Manager as the Wicket Keeper

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      Wishing you all a very happy 2017, may you get the guts and courage to make the change this year. Mahendra Singh Dhoni, one of the most successful cricketers is certainly an inspiration for all of us – cricket fans and Indians. While he is a famous and winning captain, probably being a wicket keeper has helped him to shape up his instincts, strategy and execution. Being...

Write up the Business Plan !

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Most of us have read the famous story about Jeff Bezos’s cross country trip from New  York to Seattle. Bezos founded Amazon.com in 1994, writing up the  Amazon business plan on the way. Jeff’s important advise for startup company or any   company is to write up the business plan. Now if Jeff Bezos has done it, and become one of the most successful entrepreneur in the internet era, why not just do...

Kamal Rajini Analogy : Entrepreneur vs Intrapreneurs

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  There is heavy pressure in our industry for everyone to get on the train of entrepreneurship or startup, startup mode is on, Govt is supporting this, communities are on it, and now even banks are starting fund startup. This is all great news. But should everyone having a entrepreneurial spirit, become an Entrepreneur? Not necessarily. Many prefer to be, but different circumstances in...

Design thinking Playbook Roundtable by Deepa Bachu

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The core idea of a startup is to tap into the previously unexplored markets, identifying unsolved problems and bringing to the market innovation that disrupt the existing eco-system. It’s about understanding complex problems and coming up with innovative, disruptive solutions…a process that requires understanding the consumers’ requirements and behavior patterns to create a well-thought out...

14 Ways to Emotionally Engage users with your Product

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Most conversations with entrepreneurs and product managers who want drive engagement and bring viral features to their products are answered as ‘We will gamify our product through features’. This post is about clearing some nuisance around the topic of gamification in products. Gamification has nothing to do with building features. In fact, even Product Management has nothing to do with building...

15 Steps towards Building a Great Product!

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This for all founders & product geeks (that includes me too) who want to build the next great product. Sharing all this for #StartupKarma (Heard this from Bowei – ‘Continue to give away and help other entrepreneurs with a hope that it comes back to you someday!’) 15 Steps towards building a Great Product! from P J The Background: As a startup founder, one gets bombarded with advice on...

Office Chat – The App for Messaging Securely” – Vipin Thomas, Product Manager – MangoApps #PNHangout

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With Office Chat, the goal was simple; we wanted to create a product like Whatsapp, but for enterprises. This app should seamlessly work between devices (mobile and desktop) and could also be sold alongside the other suite of apps offered by MangoApps (an enterprise social collaboration network). Although MangoApps has an IM client tool integrated in it, Office Chat differentiates itself by...

In Product Management, It's All About Location, Location, Location!

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Over the last few months, while talking to a range of Indian and Global tech companies, I noticed an interesting trend in the determination of location for key functions, specifically product management. Global MNCs: During conversations over the last few months with some North America based technology MNCs, I observed that a lot of them plan to create product management functions for local...

What Makes a Good Product Manager: Lessons from Doers

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For solo product entrepreneurs and product teams that are caught in a vicious cycle of build, release, build release, we bring some insights from “doers” that will help them differentiate through the demanding skills of product development. Deep Nishar, who leads product management at LinkedIn, had said sometime ago that a product manager needs brain of an engineer, heart of a designer and speech...

Creating a platform needs a broad vision and a long leash from investors– Ranjit Nair, CEO of Germin8. #PNHangout

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Ranjit has a PhD in Computer Science from University of Southern California and is the CEO of Germin8. In this #PNHangout we had a chance to catch up with Ranjit on the challenges of building a platform and finding the initial market fit. Market research companies world over found conducting surveys about brands and products difficult. People were reluctant to take surveys and those who did take...