CategorySaaS Based

Pixel Jobs – Product review of a job portal by designers for designers

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Pixel Jobs, designed by the talented folks at Sparklin, is a refreshing look at the boring world of job portals. The problem to solve was simply, “How to get a job post seen by the best creative talent?” An old fashion job-board served as a physical metaphor to yield a clean, simple and inviting job portal cheekily named – Pixel Jobs. It has nifty filters to make searching easy...

How Visual Website Optimizer got to 2,500+ paid customers through great content and rigorous A/B tests

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Last month, I promised to bring you stories of how Indian startups took their products to the world and got the inside scoop on how WebEngage used educational content and live demos to get to 7,000 users in less than 15 months. While I have been slow in bringing more stories to you, this one should more than make up for it. In this post, I bring you the story of Visual Website Optimizer in...

How educational content and live demos got 7,000 websites using WebEngage in 15 months

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I believe one of the best ways to learn marketing and business in general is to learn from other people’s successes. And in a bid to do that, I am going to bring to you interviews of Indian startups that have taken their products to the world. We will talk about how they got the initial buzz going, where they got their first set of customers from, how did they scale that up, what marketing...

SaaS #MadeinIndia Products – Social Media

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As Batman (or a CEO, Founder, Partner) would want somethings to be done, or not done, and especially with a plethora of multiple social media channels to be on, a marketing guy, or a social media girl, or anyone handling social media for a company will always have a tough time. So, then what is the solution? Well, a lot of smart made in India products have come out solving this same problem for a...

SaaS #MadeinIndia Products – HR & Recruitment

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This post and the one’s following this are attempts to improve the coverage and knowledge of Indian made Product companies who are solving issues with their SaaS type solutions. This is not a comprehensive list, and if there are some companies whom we have missed and should be in this list, please feel free to email us or drop in a comment and we will add it to the list, this hopefully will...

Profit from Price, Always – The Bootstrapped Story of RateGain

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This is part of our “Podcast with a Product Entrepreneur” series. Do check out the 30 minute podcast! His first fling with business was a video game exchange, while at school. Coming from a family of entrepreneurs, the question was never about the “Why”; it was only about the “When”. A computer science and finance graduate, his stint with Deloitte saw him starting up with a technology consulting...

EmployWise: Improving the ROI in employee lifecycle management

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Effective employee lifecycle management is acquiring importance from a talent acquisition and retention perspective; from an employee satisfaction angle; as well as from a compliance and regulatory viewpoint. Many organizations, especially SMEs, are discovering to their dismay that the pile of unstructured employee data they have accumulated is a ticking time bomb. They suspect they are paying a...

Product development is stimulating

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“Vision without action is a dream. Action without vision is wasting time. Vision with action can change the world.” Joel Author Baker. Abhiraj Malhotra is “Technology Head & Evangelist” – SchoolPad at Chalkpad Technologies Pvt. Ltd.  Abhiraj is a passionate software developer and an entrepreneur, whose vision is to infuse productivity into organizations towards a positive change. His...

Usability Review of @Bubbles – A new kind of mail service

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In a startup, the design is usually an afterthought after the more important challenges of business and technology are solved. Which means by then the design is more like a band aid or a lipstick on the proverbial pig. Probably the main reason why products here still lack that world-class feel, even though they are better in terms of features and performance. A successful product usually has the...

Conversation with HR Solution Provider, Saigun Technologies

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Editor’s note: EmpXtrack is comprehensive, global HR solution and the product of Saigun Technologies, a startup launched in 2002. We interviewed Tushar Bhatia, Saigun’s founder and president, about the modern elements of an HR solution as well as the challenges for startups in identifying the right target market and funding product development. This article is brought to SandHill readers in...