I am Amit – running a SaaS venture Interview Mocha, a pre-employment skill testing company. In this blog I am sharing my learning from SaaSx and how it helped me achieve product-market fit and grow my company fast. As they say, “a startup’s life is a roller coaster with ups and downs”, this ride has not been easy for me either. Just to talk in numbers, in the first 1.5 yrs of our existence, we...
SaaSx2 just got over last week, and we’ve been talking to several people who attended about what they liked, what they didn’t, and what they might want more of when we plan SaaSx3. We have the ratings from the attendees and also several testimonials that we pored through to get these up for you. Fireside Chat 1 : Aneesh with Ahi & Asha Fireside Chat 2 : Girish with Sumanth Onething Series by...
The morning of the SaaSx2 event saw a great pre-event playbook at the Attune Tech’s Office. Avlesh from WebEngage, Arvind from Attune Tech. and Suresh from KiSSFLOW came together to host the session and anchor the round table. With a casual round of introductions, Suresh kickstarted the entire roundtable discussion with a question: Who is your ideal user? Identifying the ideal user for your...
At SaaSx 2015, Girish Mathrubhootham, CEO of cloud-based customer support software Freshdesk and popularly known as the Rajnikanth (think an acting, singing James Bond) of India’s Software as a Service (SaaS) scene, did the unthinkable. He revealed the entire spreadsheet of internal data-based metrics that he presented to his investors in 2011. All the media people were asked to put away their...
SaaSx event is a meetup organized by a bunch of SaaS entrepreneurs for all SaaS entrepreneurs in India. SaaSx Chennai event enables SaaS start-up founders to learn and share tribal knowledge from SaaS (software-as-a-service) start-ups in various stages of the evolutionary ladder. Every participant registered for the event and was vetted for fitness with theme of the event. (Do events really have...
I have read about startup founders who don’t (or stopped) attend events – justifiably so. In ecosystems where there is now an entire industry of events springing up (i.e. it feels to me that some people’s startup in itself is all about organizing events), it becomes very difficult to separate the wheat from the shaft. Overall, value gets diluted in a bid to make profit. SaaSx2 is in its own class...
When SaaS was discovered by India, a group of young people saw its potential and built incredible businesses around it. These were the originals, the first SaaS hackers. We brought a few of them together in March this year, under the banner of SaaSx1, so other SaaS entrepreneurs could learn from them, and don’t have to commit the same mistakes all over again. The idea was that the learning...
