TagB2B Product

Cracking a niche B2B market without funding: Valuefy's Story

C

Valuefy was started in 2010 to empower fund houses to make informed decisions better and faster. Vivek Singal, a B.Tech from IIT Bombay and Sharad Singh, an MBA from IIM Ahmedabad worked together at Fractal Analytics, an analytics firm, before starting Valuefy. On choosing to build a product like this, Vivek shares, “When we chose our niche, which was a B2B product for such a specific market, at...

A corporate wallet to simplify business payments and expense tracking: The Happay Story

A

B2C wallets like Paytm and Mobikwik are known well enough. The B2B wallet story, however, is still in its nascent stage. Happay is that wallet which helps companies manage their expenses through employees, using corporate wallets. Varun Rathi and Anshul Rai were classmates at IIT Kharagpur. They worked for 2 years before they started up. After toying with different business ideas, they zeroed in...

If you have a B2B Product, here are 5 reasons why you should apply for #InTech50

I

If you have built an B2B Product and have aspirations to take it to a global scale, here are the 5 reasons why you should apply for #InTech50. An opportunity to showcase, get validation of the concept and product direction, better understanding of business value in the enterprise from Global CIOs. High probability of being selected by Global CIO’s for pilot or early adoption. Possibility of being...

Why B2B Startups Need an Enterprise Integration Strategy

W

B2B startups usually solve a unique problem that existing enterprise applications do not address. In some cases, they even create a new solution niche as they expand their customer base. As your B2B startup grows and acquires more customers and users, it is critical that the early adoption rate is not only sustained but multiplied. Integrating your new product with the enterprise ecosystem should...

Product Management mantras from the 26th Playbook Roundtable

P

The 26th playbook roundtable was held last week (8th March 2014) at Delhi NCR and brought together over 15 startup and product practitioners to discuss and gain insights on some of the challenging aspects of growth and monetization in product companies. This roundtable was hosted at Eko India Financial Services office in Gurgaon, and was led by Amit Ranjan, Cofounder of Slideshare, and Amit...