Tagakash jain

What’s Freemium Gaming?

February 10, 2014

3 Min read

Freemium has become the preferred business model in mobile game development, accounting for almost 93% of mobile gaming revenue in 2013. Many, if not all game developers around the world have adapted their mobile development strategy to harness the power of freemium. As counter intuitive as it may sound, “Freemium” games are in-fact more lucrative than one time purchase games (premium games). If...

“We think more like Product Designers, and less like Product Managers” – Bharath Mohan, Pugmarks.me #PNHangout

By Akash Jain

In #MadeInIndia, #PNHangout, Product Manager, ProductNation, Social Media, Startups

October 11, 2013

5 Min read

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(This passage is a summary of the conversation with Bharath Mohan. The audio transcript can be found here.) Adopters of any new innovation or idea can be categorized as innovators (2.5%), early adopters (13.5%), early majority (34%), late majority (34%) and laggards (16%), based on a mathematical Bell curve put forth by Everett Rogers in his book titled “Diffusions of Innovations”. The book...