TagAnkit Singh

UPI – The Revolution in Payment Industry

U

Japan introduced ‘Zengin’, a real-time money transfer mechanism in 1973. Thirty Seven years later, NPCI (National Payments Corporation of India) introduced IMPS (Immediate Payment Service) in 2010 as the first real-time 24*7 money transfer mechanism in the country. In-between PayPal launched money transfer by just knowing a person’s email ID in 1999 and now in 2016, India is about to make UPI...

YO YO Honey Singh Strategy for Product Startups!

Y

We are a product startup from Delhi NCR and to be honest, not big fans of Yo Yo Honey Singh. He started his music career as a Music Director in 2005 and for 7 years, was virtually unknown. Then, something happened in the year 2012 that catapulted him to overnight success and by 2014, his songs were in close to 15 big Bollywood movies and he wrote lyrics with legendary Gulzar! In past 2 years, he...