AuthorCohan Sujay Carlos

When Should Push and Pull Marketing be Used?

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Have you put a lot of time and effort into making your website rank higher, or invested in advertising on search engines, but seen no increase in the number of leads? If you are a startup and you have, it might be time to revisit your broader marketing strategy. Two Strategies in Marketing There are two broad strategies in digital marketing – push and pull (also called outbound and inbound)...