TagMarty Cagan

Role of a Product Manager

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Ensure that the right things gets done in the right sequence A product manager helps a company to achieve its goals by helping customers get their jobs done in an unique and delightful way, and getting customers to payin some form (money, attention, information). Let me elaborate on the key responsibilities encapsulated in the above definition. Getting jobs done: A parent purchases your app to...

19th #PlaybookRT – Insights on the Indian Product Ecosystem

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This #PlaybookRT was led by Shivku, techie and founder of Exotel. The theme ‘The Ship of Theseus’ was inspired by the movie released in 2012 and also by a team in TCS that used to call itself the Ship of TCS. The focus of this Round Table was to evaluate if product developers have enough insight about the Indian Consumer to make a product company. Most technology companies have an exposure to the...