India has fast emerged as the world’s second largest Internet market. Since 2012, nearly $15 billion has been invested in tech startups with over 300 M&A deals. However, a large percentage of deals (80%, 2014-Q3’16) were sub-$5M deals driven by acquihires and restructuring. Looking west to Israel and the US, it is clear that for a healthy technology product ecosystem, further acceleration in...
The Design RoundTable last week lead by Deepa Bachu and Rajan, was not what I expected. By and large, design to me was either a part of an application (UI / UX) or a concept which i did’nt know much about. But, when we went in depth with Deepa, I realized that design is an integral part of who we are and what we see around us. Through detailed discussions, we were made to think about what design...
The 50th PlaybookRT session was held at Helion Ventures in Bengaluru to brainstorm and understand best practices for positioning and messaging of startup products. This roundtable was led by Shankar Maruwada, who by virtue of his illustrious past experiences as the brand builder for Aadhar and P&G, and being a successful entrepreneur at Marketics ably anchored the deliberations. Twelve...
Putting up #PNCamp has not been easy. And the task is only half-done. Volunteering is like an open-source movement. You learn a lot, give back, and lean upon all your co-volunteers to make things happen. There is no institution behind it, no big brother, no event manager, no marketing agency. Just volunteer passion. It’s the same energy that put up India’s defining product events in...
