InTech50 2015 (a flagship event of iSPIRT & Terenne Global) is happy to announce the second batch of 10 finalists. The Jury had a wonderful time in going through this process of selection – of curating the best product startups in India. They deep-dived into their business models, teams, future plans, etc. and were completely overwhelmed with the quality of their ‘products.’...
Mobile is redefining customer engagement models. Highly personalized recommendations are possible now that companies can access location information and user behavioural data. Brands and services must leverage intelligent targeting to win customer loyalty, rev up engagement, boost conversions and most importantly, to stay competitive in the mobile-first world. By analysing the customer journey...
It’s all about delivering the right message to the right audience at the right time. Today mobile offers us this capability to capture, analyse and execute in real-time on users immediate needs. Mobile is the disruptive force that is here to change long standing business models. When building a consumer strategy for your app, it is important to understand that the journey to business success...
