All Institutions seek to influence the behavior of people. Nasscom Product Council and iSPIRT today, are associations, which as Institutions are seeking to influence the consumption and production behavior of Software and Technology offerings in India. Our nation is in a dire need of grass-root level, production of value-added goods/services/experiences and its consumption. As articulated...
November 15, 2013
Sachin Tendulkar has Retired. Can we now convert a Cricketing Nation to a Product Nation?
15November
November 15, 2013
Announcing the first list of #PNCamp attendees
Last evening was a really exciting one for Team #PNCamp. We’ve been cracking some goals we set for ourselves while building this bootcamp from scratch, and lofty as they were, the team has been reaching milestone after milestone. The incentive of putting together an event to help the ecosystem we are part of, has pushed us all towards something special, and we hope you’ll see that passion come...
November 14, 2013
The first call
14November
The first call you make to a prospect is critical. It could make or break you. And yet, I find capable, well-meaning, highly intelligent people not putting in the effort to prepare for it. While it is obvious, and most definitely not rocket science, it helps to have a checklist to go against. I recently put together a short checklist for a client of what to think about when making the first call...
November 13, 2013
Cross-Border Alliances: Strengthening India’s Cyber-Entrepreneurs
13November
India’s product-thinkers in the cyber-domain are a unique breed of cyber-warriors that could significantly benefit through cross-border partnerships. Credited with being one of the first nations to possess an IT road map, India has devoted additional focus to create a secure IT road map. Cybersecurity remains a critical concern for not only governments or businesses, but also for individuals. Our...
November 12, 2013
Using small data in a BIG way
12November
These days there’s a huge buzz about BIG data. Everyone is now talking about investing huge in BIG data in a BIG way. But before we get all gung-ho about it and take the BIG data plunge, companies should try to figure out applicability of whatever existing data they have. This is especially true for Startups and SMBs who don’t have BIG budgets for BIG data. With that thought, here’s how we at...
November 11, 2013
Scale Hacking at #PNCamp: What To Expect on Day 2 (Dec 5)
11November
It’s a conference….it’s a summit….it’s a camp! Being a startup ourselves, we constantly listen to our customers (who are startups as well!) and try and come up with initiatives that solve their problems and address their pain points. In that regard, the genesis and the program design of the ProductNation Camp has come from what we’ve been hearing from you – the Indian product startup...
November 8, 2013
Everything is an experiment
08November
A few days back, Sameer, Avinash and I chatted about my learnings from doing the Product Nation Playbook Roundtables as part of iSPIRT. If you’re curious what they are, here’s how iSPIRT describes this program. We convert conversations into playbooks for product entrepreneurs. Product companies need a different mindset than IT services businesses. They need to anticipate customer needs rather...
November 8, 2013
Creating a platform needs a broad vision and a long leash from investors– Ranjit Nair, CEO of Germin8. #PNHangout
Ranjit has a PhD in Computer Science from University of Southern California and is the CEO of Germin8. In this #PNHangout we had a chance to catch up with Ranjit on the challenges of building a platform and finding the initial market fit. Market research companies world over found conducting surveys about brands and products difficult. People were reluctant to take surveys and those who did take...
November 7, 2013
The awesome #PNCamp volunteer team
07November
Putting up #PNCamp has not been easy. And the task is only half-done. Volunteering is like an open-source movement. You learn a lot, give back, and lean upon all your co-volunteers to make things happen. There is no institution behind it, no big brother, no event manager, no marketing agency. Just volunteer passion. It’s the same energy that put up India’s defining product events in...
November 6, 2013
Experience. Peer. Learning.
06November
How can these 3 words go together? Experience is all about failing. We’re competing with peers. And who the hell wants to learn ?? Allow me to sell to you – India’s first true bootcamp for Product Entrepreneurs – #PNCamp, happening in Pune in December this year. “…to your context…” – watch this video about a customer. You’ll appreciate...
