Dear Raja, We have collaborated on many blog posts in the past but we are struggling to shoulder the burden of this one. People say you are 63, but you worked like a 23! You didn’t care what people thought about your views – you boldly put them forward. You worked for a large company but you cared for the success of innovation in smaller startups. While your mates were fighting for their...
July 4, 2014
Raja the Raja ! We miss you!
04July
July 3, 2014
How We Got The IT Minister Excited About Indian Product Startups & Made Him Our Spokesperson #UnleashTheEnergy
03July
A behind the scenes account of how a showcase of 11 disruptive startups was put together in just 100 hours! If you’re reading this, I’m sure you are a part of the Indian product startup community in one way or the other. And unless you were living under a rock (which is fine, if you were busy hacking away or traveling to sell your product), you wouldn’t have missed that our Hon. IT Minister...
July 2, 2014
User experience and User acquisition are key strategies that a startup should pursue relentlessly – Nitin, CEO of Zepo.in
02July
ProductNation interviewed Nitin, CEO of Zepo.in to understand his successes in enabling Indian businesses sell online. Zepo.in boasts of enabling more than 1200 businesses to sell online within a short span of 30 months. Read further to understand the key aspects that facilitated this success… What was the motivation to start Zepo.in? The idea of Zepo.in came as a result of some challenges I...
July 1, 2014
8 Reasons to switch to a Document Management System
01July
Document management was essentially born out of the need to manage ever growing amounts of information being created within organizations and enterprises. As the business grows, it becomes increasingly complicated to gain access to accurate and relevant information from the bundles and stocks of paper documents and files and as a result precious paid working hours of the management is wasted. ...
June 30, 2014
Join us in hosting the Minister for IT – Bengaluru, 1st July
30June
At the forefront of progress is change. iSPIRT continues to drive the process of change to Transform India as a Product Nation, using the engines of private initiative, policy and programs like Playbook Round Table and PNCamp. iSPIRT’s policy initiatives involve active dialogue with Government. Conclave for India as the Product Nation As part of this initiative, iSPIRT is hosting the...
June 27, 2014
How Acquisitions proceed
27June
Acquisition opportunities arise through design or by chance. As your company profile improves, bigger players may approach you if they perceive a complimentary relationship. That could be a large competitor, who has been losing key accounts to you. An OEM or strategic partner, who observes significant sales resulting from the partnership, may look for vertical integration. It is also possible to...
June 26, 2014
Interakt – an all-in-one customer engagement platform, Sudhanshu Aggarwal – Product Manager and Founder @ Fizzy Software, #PNHangout
26June
Fizzy Software was founded in 2007 when I was doing my under-graduation in the US. Back then the Facebook platform had just come out and we saw that this could be an excellent opportunity to build some interesting apps on their platform and the first Facebook application that we built exploded well on the market resulting in us developing more Facebook and I-phone applications. We eventually sold...
June 25, 2014
So Long, and Thanks for All the Fish #InnovateDelhi
25June
This blog is part a recollection of the events of the Pitch Day. And part a farewell post to those amazing 112 students who continued to surprise us till the last day at Innovate Delhi. This Sunday marked the culmination of the intense three weeks of action happening at IIIT Delhi as a part of Innovate Delhi Entrepreneurship Academy (IDEA). Where on one hand we have extended weekend based startup...
June 24, 2014
Piggybacking Mechanics: Whatsapp, Instagram And Network Effect Marketing
24June
Welcome to the age of the zero-dollar marketing startup. WhatsApp, and earlier Instagram, have officially become a permanent part of startup lore for having built multi-billion dollar businesses without (reportedly) spending a dime on marketing. Meanwhile, Airbnb has grown from a hipster community of mattress-renters to the world’s largest provider of accommodations without spending even a...
June 23, 2014
The Real Reforms: Is Anyone Listening?
23June
The papers are breathlessly reporting the arrival of “reforms 2.0” while the stock markets are doing what they always do – reacting to rumour, hyperbole, fears, uncertainties and doubts. But reforms 2.0 won’t impact the lives of citizens and won’t create jobs, that most crucial of determinants of the economic well- being of a people. “I’m moving my company to Singapore”, said the CEO of an...
