The Company where the engineers are employed for product development OR the Company employing them OR the product development team ? This is an oft arising question in the software industry and of great relevance in fighting a corporate battle for claiming Copyright /IP and patent control of a product developed by the employees of a company. Logically speaking, the employees work under the...
Who owns the Copyrights on a product?
If Security is Your Question, CLOUD Is The Answer
You start your computer to check the sales ledger, and are in great tremor as it was incapable of opening anything. Some sort of advertisements related to a product kept on flashing on the screen. On further investigation you realize it has been infected by virus and the nastiest part was – the antivirus on the computer couldn’t even detect it. In the end, you had to format the entire computer to...
BrowserStack: Redefining Web Testing, Globally
BrowserStack helps you test your website (internal or public) on 300+ desktop and mobile browsers on different Windows, Mac & mobile OS flavors. It solves the problem of not having to setup and maintain multiple Virtual machines and devices to test your website. Ritesh Arora and Nakul Aggarwal are the founding team members. The strength of BrowserStack currently is 50+ employees. Introduction...
From manifesto to budget to delivery
The 2014 election manifesto of the Bharatiya Janata Party (BJP) outlined how innovation, research and technology can transform India into a superpower by empowering, connecting and binding all stakeholders. The decisive mandate given to the BJP-led National Democratic Alliance, under the leadership of Narendra Modi, in the general election marked a paradigm shift in the Indian political...
Building Billion dollar product companies from India
“Flipkart raises fresh round of $1b”, “Wipro sets up $100m VC fund to invest in start-ups”, “Ratan Tata considering a personal investment in Snapdeal”, “Druva raises $25 million in a fresh round of funding” Entrepreneurship ecosystem in India currently seems to be buzzing with multiple investment rounds, acquisitions and launch of new funds. A big driver of this activity is the eCommerce boom...
Ship Version 1.0 soon!!!!
Finishing the design and development of a product or a service is often challenging for entrepreneurs. That’s because they are so passionate about the product or service that they want to perfect it! Every feature that they think of, appears really really important to them and they want to incorporate it in the on-going development phase. This is even more pronounced among entrepreneurs in India...
When Should Push and Pull Marketing be Used?
Have you put a lot of time and effort into making your website rank higher, or invested in advertising on search engines, but seen no increase in the number of leads? If you are a startup and you have, it might be time to revisit your broader marketing strategy. Two Strategies in Marketing There are two broad strategies in digital marketing – push and pull (also called outbound and inbound)...
Can India Arrest the Slide in its Innovation Ranking?
Over the last few years, the Global Innovation Index (GII) compiled annually by INSEAD, WIPO and Cornell University has become the most commonly accepted global indicator of nations’ innovation performance. So, there has been much angst in India over the last couple of weeks once it emerged that India has fallen 10 places in the last year from 66 to 76. About the Global Innovation Index I have...
Life-transforming lessons from "The Matrix"
I still remember the feeling of being blown away by “The Matrix“. The movie had stunning visual effects. But more remarkably, it helped connect several dots in my head that have evolved into life-transforming mantras: Do not try and bend the spoon. That’s impossible. Instead… only try to realize the truth. There is no spoon Many of us lead our lives with bags of things...
7 #SaaS Based Software for Managing Apartment & Housing Societies
The urban population is increasing by many folds every decade. Higher standards of living, greater exposure, fatter salary packages and attractive lifestyle is making youth migrate from villages to cities. In metro cities the ration of population to the land available can never be balanced. Leave aside sprawling mansions, in metro’s even owning a small flat is grim and a luxury that not all can...