We believe this index adds an important objective component to the discussion on the emerging B2B software industry in India and shines a spotlight on an under-reported sector to drive policy, entrepreneurship and advocacy.The first edition of the iSPIxB2B index was published six months ago – the report and blog post are here. We got numerous press mentions, including in the Economic...
April 10, 2015
Announcing the second edition of iSPIRT's index of the top 30 B2B software companies in India!
10April
April 9, 2015
Why are Indian startups so SaaSy? I took a bus ride with 40 entrepreneurs to find out
09April
Reblogged from TechinAsia with the permission of the Author – Malavika Velayanikal I stumbled at pricing initially. I sold my product at an 80 percent discount to a customer who kept pressing for more. After that the customer took me for granted, demanding more and more and more. Instead I should have tried to make him understand the value in the product. If he didn’t get it, I should have...
April 8, 2015
Business Software Discovery made easier by SoftwareSuggest.com!
08April
SoftwareSuggest.com is India’s leading business software discovery and recommendation platform. Product Nation interviewed Ankit Dudhwewala, co-founder and CEO of the company to understand their journey thus far. Read on… How did you hit upon the idea of SoftwareSuggest? The idea of providing a software discovery platform came about on account of my own prior experiences. In my earlier stint at a...
April 7, 2015
List of ISVs (Individual Software Vendor) for Hotel Industry from India
07April
The Hospitality Industry is marked by intense competition. Hospitality industry provides intangible services that attract customers and prompt them to provide feedback and recommend it to others. To ensure flawless guest experience, the latest technology upgrades that keeps track of visitor room booking, banquet services, reservation, bill processing, and inventory management, comes in handy...
April 6, 2015
Here's how we get more than 50% conversion in cold emailing
06April
For any SaaS sales team, cold emailing is the life line of the sales funnel. For organisations like ours, with smaller ticket size deals, the cold emailing channel has to work, otherwise the CAC vs LTV balance can go for a toss. Every entrepreneur, whether in sales or not, is selling something. If you are pitching investors, you are selling a vision and a team; if you are mailing potential hires...
April 4, 2015
Inflexion – Technology Summit: An evening of insights and observations
04April
I was invited to “Inflexion” an event organized by Signal Hill and iSPIRT. The duo have in the past co-created the report on Technology M&A in India (link) which was very educational, so my interest was piqued and decided to go. The evening was started by Scott Wieler, Chairman & CEO Signal Hill. He mentioned that $6.9Bn of VC/PE money has been invested in India in last four years (2011...
April 3, 2015
Understanding Software Sales from the Tally Experience
03April
It is safe to say that Tally is the grand daddy of all Indian Software Products, the only company to have discovered the holy grail of selling software to Indian small businesses at scale. So when one of the key architects of the Tally sales network, Deepak Prakash (Tally employee #3) came down to Mumbai to do a iSPIRT Roundtable, there was little chance I would miss this. And Deepak Prakash did...
April 2, 2015
Announcing the 5th and final batch of 10 companies @InTech50 2015
02April
Happy to announce the final and last batch of finalists (out of a total of 50) of InTech50 2015, a flagship event of iSPIRT and Terenne Global. Congratulations to them all! The first, second, third and fourth batch of finalists has already been announced in our previous blogs. Here is the final list – Crayon – MAYA is a personal concierge, powered by Crayon’s SimplerChoices™...
April 1, 2015
What make ‘enterprise sales’ challenging for startups?
01April
Getting a startup anyway is hard. But when you have a software product aimed at enterprise customers, you have to be prepared for even more daunting challenges, and to overcome those challenges, entrepreneurs have to have a plan in place. Enterprise customers are not accustomed to buying from startups, and hence their buying process is designed to deal with large enterprise vendors. Here’s a look...
March 31, 2015
The software eco-system in India is still influenced by the services model. Product companies require a completely different mindset, especially when it comes to the programming workforce.
31March
Infinite Analytics is a predictive marketing and analytics company set up in 2012, by two MIT (Massachusetts Institute of Technology) graduates, Akash Bhatia and Purushotham Botla. The company has built a real-time personalization platform that learns and predicts by utilizing all available data to match a customer to a product or service. In an interview with ProductNation.com, co-founder Akash...
