This post is not about “tools” which will make you (integral)dx more productive. This post is about telling you rules of the Jungle called Product Management. So you are the Product Manager, Right ? You just graduated out of B-School (or even worse completed your bachelors degree) and you have been given the product manager tag in the company you decided to work in. Welcome to the Jungle. Unless...
January 31, 2017
The Product Manager’s RuleBook
31January
January 30, 2017
Union Budget 2017 : How's it Set to Impact These #5 Key Domains in India
30January
Alright, before I take the plunge into revealing what I expect from the impending budget, let’s take a quick glance at numbers on how the Government has fared since its inception: Modi’s flagship Make in India initiative launched to create employment & self-employment saw huge traction with India’s gross FDI flow jumping by 27% a.k.a $45 billion in 2015-16, an all-time high. Jan Dhan Yojana...
January 28, 2017
Why Your OnPage Chat Is Not Working? [How To Fix It]
28January
A Step by Step guide on how product marketers should evaluate on page chat tools, implement and use them to start generating leads for sales. We had rolled out the first version of our product in March. It was only in April when we saw a spike in customers signing up and we started getting lot of support enquiries. The reason for the latter was obvious – the product was broken...
January 25, 2017
Beyond Google Search – The Platforms For The Internet of Actions
25January
The below post is edited from an answer given to ET for this story. This article is 2 yr old. Republished today. The rise of Mobile is a big shift in the way Internet is used, thereby influencing commerce over the Internet. In developed economies it is the desktop based users who have started spending a significant amount of time on mobile. For India specifically, mobile is bringing in lot of...
January 24, 2017
What the U.S. can learn from India's move toward a cashless society
24January
Looking from Silicon Valley upon the progress that India has made in building a digital infrastructure, I am in awe. The U.S. tech industry fancies itself as the global leader in innovation, yet India has leapt far ahead of it. Silicon Valley’s tech investors hype complex technologies such as Bitcoin and blockchain. But India, with simple and practical innovations and massive grunt work...
January 19, 2017
85 Things I learned being a CEO
19January
It is going to be an extremely hard job. No amount of preparation or education is going to prepare you for what it demands. You will feel like quitting at so many instances. Don’t, just persist. It’s a lonely job. There will be no one who you can tell everything about your work. Uncertainty is the hallmark of entrepreneurship. You have no guarantee that you will last a year, at times a month and...
January 18, 2017
eKYC – Know Your Customer unassisted using Aadhaar, OTP and Face Biometrics
18January
Context Know Your Customer (KYC) is essential for obtaining Financial, Healthcare, Insurance, and Telecom services around the world. In the Indian context, until Aadhaar opened up its APIs, KYC was a laborious process costing billions to services providers and inconveniencing customers with a mountain of paper identity documents. The thoughts here are confined to the Banking sector but applies to...
January 16, 2017
Freemium Model for SaaS – The Good, The Bad, and The In-between
16January
In 1999, Vistaprint, a four-year-old French startup, launched its internet-based printing services in the highly competitive US market. Going against the popular advice to target the bigger companies (who would spend more money on printing), the Vistaprint team went for the micro businesses (who were then considered as a terrible market, as they were close to impossible to reach). To tackle that...
January 13, 2017
The Need for Product Thinking and Successes
13January
“The role of a product manager is to discover a product that is valuable, usable and feasible.” – Marty Cagan, Partner, Silicon Valley Product Group In a few simple words, this quote capture the essence of what this article is all about. At a recent conference with several venture capitalists, product managers and executives from both corporates and upcoming start-ups, one of...
January 12, 2017
On-Premise or On-Demand Product Modeling: cloud is in your court
12January
Do you sound familiar with the situation explained below? You started out with a Custom Off-the-Shelf (COTS) CRM product suite, but your user adoption changed dramatically, owing to Scale and Technology Transformation, thus leaving you to think over to a new deployment model. Or perhaps, you purchased your Point of Sale (POS) system many years ago and now decided that it is time to switch to...
