This is not a new story. At least, not the first part of it. About two months ago, the company I had founded, Synup had grown 4000% in a year but, we were still burning money like crazy. It was really bugging me that we were growing so fast, adding so much more revenue, but still had to depend on external sources for growth capital. This is not how truly strong businesses are built, at least not...
March 3, 2016
Going From Negative To Cashflow Positive
03March
March 2, 2016
SaaS-y marketing with Nuns: How @ChargeBee used guerilla marketing to promote an unsexy B2B product.
02March
This is the story of how we spiced up our marketing campaign, brought a lot of smiles and drew attention during the recent SaaStr Annual event. Background The objective is to create the largest Enterprise Software company from India. This can be accomplished if top entrepreneurs can learn each other and then pass the learning to others. When doing your job right involves going unnoticed, how do...
March 1, 2016
Timing is key, entrepreneurs should be resilient!
01March
Setting up a new business venture is driven by passion, determination, intimidation and is a lot of fun. The idea of getting your solution to the market is so thrilling that it almost matches the excitement of sighting your first crush in college! Unfortunately, sometimes the market isn’t ready yet, and convincing consumers of the value proposition can dry you up. But if you believe you are...
February 29, 2016
Reactions from #iSPIRT to the Union Budget presentation
29February
iSPIRT is happy to note the Union Finance Minister, Mr. Arun Jaitley’s thrust in the direction of boosting the digital infrastructure in the country with specific reference to the Aadhar. Aadhar powered by India Stack will allow people to offer presence less, cashless paperless service delivery to millions. Also digital literacy will also provide a big impetus in the rural areas. The second...
February 29, 2016
India Stack to bridge the digital divide in our country
India’s digital startups have an analog problem. They face a kagaz ka pahad. Literally. Many of them are designing for the digital desh of Bunty, the 37-yearold Udaipur shoe-seller who gets 40% of his business on his smartphone. Or, Chaitanya Bharti, Guntur’s 30-year-old single-room school teacher who gets remittances on her basic phone. But every time they collect and store paper records...
February 29, 2016
Tax holiday for startups should be provided in first few profitable yrs instead of first 3 yrs
Progressive steps taken by the Union Government for the Startup Community in its Start-up India initiative are encouraging. We hope the Union budget will reflect a similar sentiment and introduce policies around tax relaxations and process simplifications. The structure of taxation and corporate laws in India is not very conducive for startups and early stage companies. A lot of these issues were...
February 26, 2016
How the UPI Platform will transform the Payment System in India? #FinIndia
26February
UPI Platform is Cheap, Secure, Reliable mobile first, inter operable/ open source, instantaneous settlement, both pull and push. One major disadvantage of pre paid wallets is in a given month they can’t do more then 10,000 worth of transaction with out KYC, while UPI enabled platform bank accounts can do a transfer upto Rs 1 lakh instantaneously. Since Money sits in your bank account, you...
February 25, 2016
How culture is the fevicol of a startup
25February
I recently attended a Playbook Roundtable organised by iSPIRT on “Culture Design” discussing how to preserve culture of a company that it started with? Reading so much strife because of culture conflict globally or in India or how MNCs should imbibe the “Transparency Culture” & “Accountability Culture” has made me wonder Isn’t “Culture” a...
February 24, 2016
Digital India's DigiLockers: Boon To Startups & SMBs
24February
India’s Step Forward India’s government is rewriting the rules on basic standards of living and business. It’s an ambitious goal, but there’s been a rise in foreign direct investments in those sectors that have been affected by the “Digital India” campaign. So, the world seems to agree with what they’re doing – let’s not forget the Rs. 4.5 trillion pledged to the...
February 23, 2016
The six key pillars of software that enables Innovation-led growth
23February
Ever wondered if a Software could help business chart the next growth curve?. The marketplace is changing and the competition is catching up. Organisations need a new concept to break out to create the next growth curve and they depend on functions like Strategy, NPD ( New product development ), R&D Teams internally. Some of these organizations also use external consulting firms, crowdsource...
