Social Media. We’ve heard this before. We’ve all been there, been awed by its presence, laughed at the funny cat pictures and marveled at the brilliant campaigns run by Businesses like Star Sports (#MaukaMauka?). As a startup, we all know and understand the power of Social Media. We would all also like to get in on the action and have our own pages roaring with likes and User Engagement. We want...
March 17, 2016
5 Social Media Tips for Startups
17March
March 16, 2016
Your Product Roadmap is your Product
16March
After building, marketing and selling lots of software, I’m convinced that the single most underutilized component to driving growth is your roadmap. In SaaS or consumer products monetized via an enterprise budget, you make your numbers because of your current feature set. But you blow out your quarter because your product and sales teams present a roadmap that explains the customer’s future...
March 15, 2016
A payment gateway that onboards you in less than a week: Razorpay
15March
If you are a startup looking for payment gateway integration and the process adherence is killing you, Razorpay might save the hassle. Founded by Shashank Kumar and Harshil Mathur in 2014, Razorpay is positioned to provide you with a payment gateway solution within a week’s time. Shashank shares that his inability to find a gateway to accept international payments and the enviable ease with which...
March 11, 2016
SaaSx3 2016: Sun. Water. Sands and Conversations!
11March
You work hard all year long to ensure your businesses become successful or stay successful, but everyone needs a break to relax and reflect. Don’t feel guilty about heading to the beach this summer. It’s that time of the year when the league of the eXtraordinary SaaS hackers meet. Yes, you read it right! SaaSx3 is here in Chennai once again. SaaSx has been making waves every year and this time...
March 10, 2016
Getting loans for SMEs is now simple: Getfiscal #FinTech
10March
Getfiscal was started in May 2015 to help SMEs manage their cash flows and simplify the process of raising loan. It already has about 100 costumers on the platform, and has helped raise loans worth over 1 crore. Before starting up, co-founders Aditya Tulsian and Baskar Ganapathy, were a part of the team responsible for launching Intuit’s accounting and tax software in India. Here are interesting...
March 9, 2016
5 Questions You Should Ask Before Launching A Product Startup
09March
The number of startups launching every month is growing at a fast pace. Some entrepreneurs opt for a service based model, while others like me go the product model way. Although, there is no clear winner in terms of which model is the best, right or a deal breaker, there are many factors that contribute to the success or failure of startups. However, when I launched my startup Sainergie, an IT...
March 8, 2016
The Bootstrapper’s Dilemma
08March
You have an idea, and you start up. Then you quit your job, and pursue it full-time. What follows next is the quintessential dilemma of a startup founder — “Should I raise money now?” Unless you have a machine that mints money, you will find yourself wondering about it in your startup journey. In mine, I reached stages where I had questions in my mind to which raising money was one of the answers...
March 7, 2016
List of 11 #Madeinindia Applicant Tracking Software
07March
Applicant tracking systems are great for HR professionals and recruiters. Even though there are disputes about their effectiveness as they target keywords more than candidate skills, it greatly helps recruiters to minimize the size of talent preposition without wasting their precious time and energy. Statistically speaking, ATS has saved over 20% of companies’ precious time during the recruiting...
March 6, 2016
SIX INDIAN COMPANIES EMERGE AS WINNERS OF GREAT TECH ROCKETSHIPS 2016
06March
UK Trade & Investment (UKTI) India and iSPIRT announce the winners of the Great Tech Rocketships Initiative 2016 (GTRS) The 6 winners are: Wigzo – A machine learning engine that understands user attributes, and allows marketeers to personalise and engage each user 1:1 onsite, and on communications Tydy – Employee Onboarding & Engagement Software. With automated & paperless...
March 4, 2016
Nuts & Bolts of Marketing & Selling in US for First Timers: A crash course playbook!!
04March
After releasing recently SoftALM and SoftAgile (Agile Project & ALM Tools), we at JamBuster were trying to decide on how to sell these tools in US. We had sold software services in US earlier, but selling software product to US from India is new to us. So we were looking for some help! They say- we start seeing things, when we start looking for them. I noticed an email from Avinash Raghava...
