What happens when six engineers with cushy corporate jobs decide to invest? And that too in a Whiteboard and an imported Smartphone. Yes, they grow up into mobile entrepreneurs creating android apps that millions the World over love. If you are reading this on an Android device, quickly search for “Friday” on the Play Store. Today, we hear their story in an interview with the Chief Executive of...
Just look at the money saved by KISSMetrics to achieve a Million Dollar Marketing budget result.
Let us face it, technology startups are often founded by geeks, employ geeks and hence are, more often than not, geekdoms. There is tremendous value in it. However, there is a significant downside to this as it relates to communication. Geeks speak geekspeak and unfortunately that is all the customers hear a lot of times. This is a HUGE mistake. Never forget who you are in the business for. It...
When VCs from the US flooded into India about 5 to 10 years ago, they were expecting to invest and make happen, a number of Microsofts, Google and facebooks! They ended up buying shares of existing public companies and became more of Private Equity investors rather than VCs who could put in a 1$ in 100 companies and have 5 block-busters like facebook or Google that returned $100 each...
Marketing a product is always tricky business. Step into a marketing discussion and it invariably ends with, “Should we really be spending so much on marketing? Isn’t there a better (read: cheaper) way to do this?” Now observe the marketing head honcho whose responsibility it is to get the product into the hands of users. He or she will scrunch the shoulders into a compact shape, ready for the...
Pallav Nadhani, CEO and Co-founder of FusionCharts, was just 17 when he started the data visualization product company in 2002. The company today is one of India’s most successful product stories and happens to be one of the first Indian start-ups to have caught the eye of the Obama administration. FusionCharts has a user base of 450,000 across 118 countries, and the company celebrates its 10th...
It is not a usual day if Bill Gates pays a surprise visit to your office. And if the Microsoft Founder spends two hours understanding your business and your product, you might be onto something with a potential to change the world. Hence, the ProductNation team caught up with the Co-Founder and CEO of EKO – Abhishek Sinha – to find out if the World had indeed changed since the Gates visit...
We have been long hearing that the product ecosystem in India is at the inflection point and will grow significantly over the next few years (different consultants look at 2015, 2020 or 2025 to be that period :)). More than we hear this, we do hear lot of people talking about how the ecosystem is constrained, a number of challenges that exist and that India is not yet a “start-up” nation. Sure...
Pallav Nadhani, CEO and Co-founder of FusionCharts, was just 17 when he started the data visualization product company in 2002. The company today is one of India’s most successful product stories and happens to be one of the first Indian start-ups to have caught the eye of the Obama administration. FusionCharts has a user base of 450,000 across 118 countries, and the company celebrates its 10th...
Here’s an interesting story about a young entrepreneur who put his personal life ahead of cool, calculated business decisions and went on to create a very successful IT Products Business. Going back in time – background Archit graduated in Computer Science, from IIT Guwahati and a doctoral level programme in the same subject thereafter, from Wisconsin University. The inherent brilliance and...
