These days there’s a huge buzz about BIG data. Everyone is now talking about investing huge in BIG data in a BIG way. But before we get all gung-ho about it and take the BIG data plunge, companies should try to figure out applicability of whatever existing data they have. This is especially true for Startups and SMBs who don’t have BIG budgets for BIG data. With that thought, here’s how we at...
Putting up #PNCamp has not been easy. And the task is only half-done. Volunteering is like an open-source movement. You learn a lot, give back, and lean upon all your co-volunteers to make things happen. There is no institution behind it, no big brother, no event manager, no marketing agency. Just volunteer passion. It’s the same energy that put up India’s defining product events in...
PNSummit just pivoted. But only in name. And it was to reflect the true nature of what this first-ever bootcamp for product folks is all about. Many ProductNation friends asked why it was called a Summit because… hey, it is not a conference. Its more intense than a conference and much more meaningful for a product startup. This led to the pivot and thus was born #PNCamp – the bootcamp for...
Get to hear speakers at conferences every day, don’t you? Delivered over the mike, broadcast mode. Speak speak, no listen. It won’t happen. Not at PNCamp Because when folks like Dhiraj Kacker are at PNCamp, it’s not to share their story but to listen to yours. And to help you make your story the stuff that conferences are made of. Dhiraj is going to be at PNCamp. Are you? Apply...
ProductNation interviewed Sandeep Kumar, Founder of ProductDossier, a company focused on providing integrated project management software solutions to customers worldwide. Read on to understand the genesis of the company and the learning from the experience gained in selling to different sectors of B2B customers… What factors led to creating ProductDossier? During my professional career and...
(This passage is a summary of the conversation with Bharath Mohan. The audio transcript can be found here.) Adopters of any new innovation or idea can be categorized as innovators (2.5%), early adopters (13.5%), early majority (34%), late majority (34%) and laggards (16%), based on a mathematical Bell curve put forth by Everett Rogers in his book titled “Diffusions of Innovations”. The book...
It has never come as a surprise that the best startup solutions and most passionate entrepreneurs are the one who end up solving their own pain points. For Sagar Kogekar founder of Billbooks the journey began with the advent of his startup Webwingz which he started at the age of 18 years, engaged in client servicing. He would be able to provide and do the client work but the part about billing...
One of the long running debates in the Indian technology entrepreneurial world is whether India will ever engender global product companies or will it be destined to be a purveyor of services and a consumer of products and solutions that are imagined, created and marketed by others. As in most things, and especially true for India, there has to be a reason and there has to be a season for...
Yesterday is gone. Tomorrow has not yet come. We have only today. Let us begin. ― Mother Teresa. ProductNation is today, one year young. Yes! One year. It didn’t seem too long ago when I was contemplating putting a blog together to showcase Indian Product companies. It all started as a passion project at the One97 office with the support of Vijay Shekhar Sharma; it was something I wanted to do...
A brief look at the state of the Indian startup ecosystem from the lens of design and how well it is understood or misunderstood. How the next generation of the technology startups are battling the design challenge in a globally connected ecosystem for the right consumer audience. According to Dave McClure the founding team of a startup should include the holy trinity of a hacker, hustler and a...
