iSPIRT kicked off its first roundtable for 2015 on 17th January at the office of Eko India, Gurgaon. The PlaybookRT was led by Deepak Prakash, Former VP of Sales at Tally Solutions. He has led building the entire sales network bottoms up and was the #1 sales person at Tally. Under him, Tally evolved from direct selling to single-tier home grown network for dominance and further evolved into a two...
M&A Roundtable: Indian startups are breaking through
M&A activity in the Indian startup ecosystem has, for a long time, remained fairly nascent. Relatively small exits, averaging $10-15M, are commonplace in India. But things are changing, and with India being the third largest startup ecosystem in the world, Silicon Valley giants are beginning to pay more heed to the entrepreneurs and IP emerging from India. On January 23, 2015, the iSPIRT...
Indian Regulator SEBI meets Software Product Startups.
How often has this happened? An entire team from Securities and Exchange Board of India (SEBI) with its Chairman Mr. U.K. Sinha meeting with Software Product startups in Bangalore to understand their challenges and also provide useful advice by participating in interactive sessions for more than 5 hours. On 19th December, Mr. U.K. Sinha, Chairman of SEBI and his management team, heard the stories...
Why "No other product like yours" is not cause for celebration. #PlaybookRT
On Saturday, December 6, 2014, founders, CEO’s and others from startups based in and around Mumbai met at the office of WebEngage. We were there for the iSPIRT PlaybookRT on Positioning and Messaging by Shankar Maruwada. Below are my notes and thoughts about the event… Identifying and defining your customers Shankar emphasized that the process of developing a positioning and messaging strategy...
Your working space inside another startup in Silicon Valley. #AtithiValley
A few decades back, when the technology boom in India was starting and our now ubiquitous technical talent was finding its footing, there remained a huge gulf between the India & the US in terms of exposure and application of new technologies. Which is why a lot of pioneers and early tech visionaries, wanting to be in on the action, decided to take the trip to the Valley itself. That was a...
Voice of Customer Digital platform for Indian SMEs – the Inquirly story #BootUpINDIA
Inquirly is an integrated Voice of Customer Digital platform, designed exclusively to help Indian SMEs listen to their customers, engage with them, act on specific requests, all of these, using a single integrated platform. Product Nation interviewed Anjan Choudhary, founder of Inquirly to understand about the start-up, its products and experiences working with Indian SME customers. Read on… ...
8 Powerful Things I learned about “Positioning your Startup” at the iSPIRT #PlaybookRT
As a founder or technologist mired in the day-to-day tasks of product building, it’s easy to get drawn into thinking of your product as a collection of features. But do customers also see our products as a stack of features? Or do they see products as a sum of the solutions that they offer? How do we best translate our offerings into a simple and sticky pitch that piques our customers’ curiosity...
Tax challenges being faced by the(SPI)Software Product Industry and Budget Recommendations made by iSPIRT.
With the budget closing in on the industry there are hectic conversations to represent the Software Product Industry in the right manner in the Ministry of Finance. The tax issues both on the Indirect Tax and Direct Tax have been plaguing the Industry for a long time and this hangout addresses the things which need to be done very well. The Indepth Knowledge of Bharat Goenka (Tally Solutions)...
Nuts and Bolts of Marketing & selling SaaS products to US customers from India for First Timers
In innumerable brainstorming and “gyan” sessions with friends, mentors and experts, one of the most stressed focus area is getting product market fit as soon as possible and then follow it up with scaling sales. I think most early to mid stage entrepreneurs are instinctively aware of this but struggling with “Hows”. So when I saw this playbook promising precisely to explain how, I grabbed a...
Product Management Roundtable For Startups by iSPIRT In Pune. #PlaybookRT
After all the missed opportunities of being at a PlaybookRT by iSPIRT, I finally made it to Pune last weekend for the roundtable on Product Management. Amit Somani and Rahul Kulkarni conducted the session. While I can’t do justice to all that was discussed at the session, I am translating my notes from the Roundtable into this blog post. After sharing some of our product dev insights in my last...