Growth through innovation is much discussed these days as most other paths for growth have been exhausted. The innovations that get easy acceptance are those that create significant value for the Customer. This value should be the basis of product differentiation. Most of the innovation initiatives in the industry are targeted for growth by extending into the technology or market adjacencies. The...
Enterprise Sales, Marketing & Inside Sales Team Build Out, First International Customers Acquisition, Enterprise Pricing etc. I understand, we have heard these topics in multiple events & conferences, so why this round table be different? The difference is gyan vs hearing from real person with real experience which sometimes exactly what you want to hear, even reading 10 books will not...
In this article, we see about some of the proven selling techniques developed and adopted by Elmer Wheeler and how it has been applied in selling various goods. The techniques mentioned here are referred from Elmer Wheeler’s book titled ‘Tested sentences that sell’. Mr. Wheeler’s purpose in this book to help the salesman by showing him how to add powerful sales words and techniques so that he...
IGIDR Finance Research Group partnered with iSPIRT to help conduct a Fintech Session in their 6th edition of Emerging Markets Finance (EMF) Conference held at Sofitel, BKC – Mumbai. The chosen theme for the Fintech Session was “Financial Services to come”. The session was divided into two parts – (1) inform the disruptions in financial services together with the showcase of select software...
What the BJP is touting proudly as its Smart City development of hundred shortlisted cities across the country, the Congress had initiated during its rule by the name Urban Clusters. The ultimate objective was to judiciously use technology for intelligent planning and efficient running of urban centers in India. This subject has been discussed by various eminent people in the field ranging from...
Bill Gates met with members of iSPIRT in Bangalore in December to learn about the organization and its volunteers’ efforts to solve India’s hardest problems through the use of technology. Nandan Nilekani played host to the event and also present in the room were Sharad Sharma (iSPIRT co-founder), Nachiket More (former Board member of RBI, now senior advisor to the Bill & Melinda Gates...
“Start it first and everything will follow”, says Aruj Garg, CEO aka Chief Bhukkad and founder at Bhukkad. In an exclusive interview with Ashutosh Ranjan and Ragavendra Prasath of iSPIRT, Aruj shares how he identified the unhealthy junk food problem and created natural fast food chain. Here are the edited excerpts from the interview. Q. What was your eureka moment to come out with Bhukkad? How do...
A wise and successful entrepreneur once said, “Traction trumps everything”. Indeed, traction is the only thing that brings you customers, VCs, and energy to keep going. iSPIRT in partnership with PuneConnect & SEAP organized a playbook roundtable on “Getting traction for your product startup”. It was focused on peer to peer learning and taking away real feedback...
In this article, we brief on what the architect of disruptive innovation Clayton Christensen explained in his seminal work called disruptive theory. This contains the edited excerpts of ‘What is disruptive innovation’ article published in Harvard Business Review. We also considered the tools, frameworks and concepts from Blue Ocean Strategy developed by W. Chan Kim and Renee Mauborgne, as we feel...
It was in 2011 that Srijan spearheaded the first ever Drupal Camp in Delhi. A few meetups had happened before this. There were barely 50-60 of us at the Camp, but the interest in Drupal was high. Some of us even dared to think that one day we could have Drupal’s global conference, DrupalCon, right here in India. Cut to today. We have the very first DrupalCon of the continent being hosted in...
