120+ companies in 120 days – Come join the movement to revolutionize India's Software Product Landscape

iSPIRT’s roundtables create a buzz in the Indian software product community. Shehjar Tikoo doesn’t like conferences and seminars. The entrepreneur of e-commerce enabler Unbxd finds them boring and one sided. But all that changed when he attended the iSPIRT roundtable on Product Management in Bangalore. Says Shehjar, “I liked the fact that the audience was very carefully chosen as were the facilitators. The discussion was very healthy and I came away with some great learning. In fact, I still refer to my notes and each time it has something new to say to me.”

iSPIRT is known for bucking the trend. At the heart of the iSPIRT movement is the spirit of democracy. So just like decisions are made collectively and jointly, roundtables are whiteboarded and collaborative. It’s a joint learning exercise for both facilitators (note they are not speakers) and participants (not delegates).

Says Aneesh Reddy, Capillary Technologies, “It took couple of calls to talk about the challenges of product companies and the team defined three problem areas  – Product Management, Sales & Positioning & Messaging. The format was very clear in the minds of everyone – peer learning where founders come and do a deep dive, the objective was to create a cancer survivor network model for product start-ups.”

The first playbook Roundtable went on for around 260 minutes and attendees spent another 30 minutes outside the office networking.

“Round tables are a great way for teams, entrepreneurs to cross learn about the best things that worked in their scenarios and some of it can be implemented and experimented by other startups too, cross learning from startups is essential for this ecosystem to build and am glad iSPIRT round tables do exactly that.”, said Vijay Sharma of Exotel.

Since the first program on April 4, iSPIRT  has covered more than 120+ product companies (up to August 3). While the impact of the programs is slowly percolating the software product initiatives of different companies, what has proven an instantaneous hit is the format of community learning – for founders, by founders – little wonder it’s called a [Playbook] roundtable!

About the author

Avinash Raghava
  • Vikram Bahl

    There are two ways to grow. Try everything, see what works and then eventually after several hit and trials you’ll get some success. The other is to learn from experiences and side-step a lot of land-mines. And its a struggle to find that eco-system (in India) where experiences are shared and ideas validated with each other.

    iSpirit Roundtables is just that; an awesome melting pot of some of the best minds in the industry telling you how they overcame the challenges. Its about openly sharing the victories and the failures alike, where you get to discuss all the things that worked and all the things that didn’t.

    I believe what makes it work is the quality of people it attracts. When the CEO of an incredibly successful company shares his screw-ups, you are hit by the reality in the room. Egos are out of the equation and before you know it, you are asking all of those questions you thought were too dumb to be asked.

    Its these roll-up-your-sleeve and get-your-hands-dirty kind of people who don’t just tell you what to do, but also how to do it!

    Thanks Avinash, Nakul and Product Nation for helping us build it.

  • Pranay

    sound really great. good initiative.

  • Shekhar Bhagat

    Great initiative guys! I aspire to take cutting edge solutions from Indian ISVs to consumers across the globe.

    Will be keen to partner with any ISVs/ OEMs across the sub-continent and work towards a win-win situation.

    Cheers!
    Shekhar

    Shekhar Bhagat
    Senior ISV Executive- South Asia
    Salesforce.com
    sbhagat@salesforce.com